Site Archives

Overlooking old journal entries & websites


Mistake 006: The amount of information available online about individuals is staggering. This should be a source of concern for everyone, but especially those whose profession relies on efficient & effective branding & marketing: entrepreneurs. Take control of your online identity by creating an official profile, claiming your ClaimID & working through John S. Rhodes’ list at WebWord to monitor & manage your reputation. [ Full article ]

Taking unnecessary risks


Mistake 005: Reduce your chances of taking unnecessary risks by doing your research. Learn from my mistakes with Change Things Now! by reading the full article, in which I discuss my failure to do market research and how I’ve successfully rectified this oversight in order to be more effective in the fight for equality. [ Full article ]